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Saturday, March 13 • 11:00am - 12:00pm
Mobile - the Great Channel Equalizer

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The proliferation of mobile applications and the mobile web has many talking about the mobile platform as the next great media channel. The relative egalitarianism of the Apple App Store has in many ways flattened the advantage that traditional media channels (broadcasters, cable, national/global web brands) have in reaching consumers. Come...
http://my.sxsw.com/events/event/873

Saturday March 13, 2010 11:00am - 12:00pm
Hilton K Hilton Hotel

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