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Monday, March 15 • 5:00pm - 6:00pm
"Mikey Likes It!": Does the FTC?

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Customers can express their satisfaction in an emerging variety of ways: from blogging, to microblogging, to geolocated shout-outs. Did you know that you could face liability for postings, and that a company could, for the postings of its champions? This panel will explore the FTC's recently updated Endorsement Guides and the...

Monday March 15, 2010 5:00pm - 6:00pm CDT
19B Austin Convention Center

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