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Sunday, March 14 • 5:00pm - 6:00pm
Dinosaur to Digital: A Museum Convergence Success Story

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Case study on how the California Academy of Sciences - a traditional museum in San Francisco's Golden Gate Park -- transformed itself into a global online education and research presence and integral social hub for the City, using the best tools and techniques of technology, social media and design.
http://my.sxsw.com/events/event/472

Sunday March 14, 2010 5:00pm - 6:00pm CDT
7 Austin Convention Center

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