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Tuesday, March 16 • 12:30pm - 1:30pm
Location-Based Marketing and Advertising: Targeting the Mobile Consumer

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Location based advertising is a new, exciting mobile advertising opportunity with huge potential. Powering navigation devices, mapping and social networking applications with advertising enables advertisers to target consumers where they are and when they are looking for information and incentives. Consumers will thus receive enticing offers and promotions in an unobtrusive...
http://my.sxsw.com/events/event/579

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom F Austin Convention Center

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