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Saturday, March 13 • 12:30pm - 1:30pm
Is App-vertising the Answer

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The always-on device in our pockets is no longer just a platform for talking and texting. Enter "app-vertising," a new name for a mix of branded mobile applications and in-application advertising. But, we are still scratching the surface of what mobile marketing will start to deliver for brands and consumers.

Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton D Hilton Hotel

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